Simab Raja-Ahmad

Simab takes ownership of and executes the Product strategy, ensuring that the designing, development and release of our products is professionally planned, managed and delivered to a high standard. Through her project management expertise, Simab works closely with our subject matter experts to assure that new product ideas or revisions are effectively captured, implemented and communicated to the wider business. Supporting the Head of Product Portfolio, she is also dedicated to continuous improvement of the portfolio by ensuring all products and services are market driven, differentiated and focussed on delivering practical solutions to our clients.

Career background and experience

Simab is a qualified project manager (PRINCE2 and AgilePM) with experience of the training and qualifications industry. Prior to joining Baines Simmons, Simab was Product Owner at APMG-International, where her responsibilities included looking after certification schemes and project managing product refreshes, exam updates and new product launches. More recently, she worked as a social media consultant for another training company, making her well-placed to provide our technical and commercial teams with the relevant support to ensure our propositions, products and services meet our customers’ needs as well as deliver the high quality standards for which we are known.